Tag Archives: green
New Perfumes in 2012: Jovan Intense Oud, Silky Rose & Secret Amber: An Oriental Collection for the Mass-Market & the Middle East
Last year Jovan better known for their musk scents – their website is even called jovanmusk.com – introduced an Oriental Collection of three fragrances called Intense Oud, Silky Rose and Secret Amber , which they advertize as being unisex, another departure from their usual offerings which are strongly sexed in their messages and main slogan, “It’s what attracts”… This dampening of their sexual politics is due in part to an adaptive strategy to the Middle East market where the colognes are sold and where such an overt display of seduction is discouraged, as well as to the popularity of perfume-wearing both among men and women in the region. See for instance how Chopard shot two different campaigns for the Western and Oriental markets . Perfume is seen less as a feminine ritual in the Orient than in the West. In the United States, a recent movie like Lawless featured a psychopathic character from the 1920s-1930s whose flaws are signalled by his perfume-wearing habits; real men drink. Suspicious, ambiguous characters wear alcohol smelling of anything else than grain, on their skin. As Yves Saint Laurent are launching an Oriental Collection of three perfumes in 2013, and By Kilian and Annick Goutal launched Oriental suites in the past, we can see a format of fragrance collection take shape. Silky Rose “Revel in the opulence of Silky Rose, a captivating floriental fruity fragrance. At the top, spicy rose unites with earthy patchouli leaves and crisp redcurrant to intrigue the senses. This enticing fusion gives way to a bouquet of opulent rose, orange flower and jasmine nectar, which gently lifts and intrigues. Finally, the woody oriental trail reveals a seductive blend of golden amber, vanilla woods and sensual musks.” Secret Amber “Luxuriate in the sensual warmth of Secret Amber, an elegant gourmand fragrance. As the fragrance unfolds, its unique elements are revealed by a timeless amber scent. A tantalising duo of ginger and nutmeg spices the top of the fragrance, adding a touch of intrigue. This melts into a rosy-cinnamon heart for a deliciously sensual sensation. Combined with sweet vanilla and soft musk, the secret amber adds all the depth to the warm and sophisticated fragrance.” Intense Oud “Delight in the darkly enigmatic intense Oud, a powerfully alluring woody floral. The scent opens with a delicately spiced blend of saffron and lemongrass before building to an addictive heart of cistus labdanum and Turkish rose absolute. Combined with patchouli and sandalwood, Oud wood sensually embraces the whole fragrance, creating an overall experience of distinguished opulence.” Please check back for more updates on our New Perfumes pages as we update the database. See for example New Perfumes in 2012 Read more at http://www.mimifrouf…sYKtrvEJcZls.99 Continue reading
Willow Rivers Wealth Launches Biofuel Investment
NewswireToday – /newswire/ – London, United Kingdom, 2013/05/07 – Willow Rivers Wealth Ltd offers a new way for investors to access the biofuel investment market and take advantage of the Governments new Renewable Heat Incentive for producing sustainable heat from pellet fuelled boilers – WillowRivers.com . Following 12 months of high-level research by company founder Ben Jefferis, including structural and tax planning from experts Davidsons UK, Willow Rivers Wealth Ltd has unveiled a proprietary new way for investors to access the biofuel investment market and benefit from the Governments new Renewable Heat Incentive for producing sustainable heat from pellet fuelled boilers. The investment can be held in a number of efficient vehicles including SEIS and UK corporate structures as well as by private individuals. Willow Rivers development partner has designed and built a number of biofuel boilers and installed them in a variety of businesses including care homes, hotels, seed nurseries and leisure centres. This type of investment is usually only available to institutional investors, however WR is the first company to offer accredited investors access to this unique asset class. But the real advantage to investors lies in UK Governments inflation linked Renewable Heat Incentive payment, paid quarterly directly in to the investors nominated account. The structure offers energy intensive businesses such as care homes and hotels the opportunity to upgrade their inefficient fossil fueled heating systems to more sustainable efficient alternatives fired on biofuel pellets. In return for providing a brand new fully managed boiler the investor receives the 20 year, inflation linked RHI payment equating to somewhere between 17-20% pa. Willow Rivers has source a large number of suitable properties for this purpose and is actively seeking accredited investors to further fund these opportunities. Accredited investors interested in learning more about Willow Rivers RHI Biofuel Investment can visit our website or request a brochure directly. Potential investors should not rely on this press release in making investment decisions. This press release does not constitute an offer to sell or the solicitation of an offer to buy securities. Past performance is not indicative of future results. Continue reading
New Advance in Biofuel Production
May 9, 2013 — Advanced biofuels — liquid fuels synthesized from the sugars in cellulosic biomass — offer a clean, green and renewable alternative to gasoline, diesel and jet fuels. Bringing the costs of producing these advanced biofuels down to competitive levels with petrofuels, however, is a major challenge. Researchers at the U.S. Department of Energy (DOE)’s Joint BioEnergy Institute (JBEI), a bioenergy research center led by Berkeley Lab, have taken another step towards meeting this challenge with the development of a new technique for pre-treating cellulosic biomass with ionic liquids — salts that are liquids rather than crystals at room temperature. This new technique requires none of the expensive enzymes used in previous ionic liquid pretreatments, and makes it easier to recover fuel sugars and recycle the ionic liquid. “Most of our ionic liquid efforts at JBEI have focused on using enzymes to liberate fermentable sugars from lignocellulosic biomass after pretreatment, but with this new enzyme-free approach we use an acid as the catalyst for hydrolyzing biomass polysaccharides into a solution containing fermentable sugars,” says Blake Simmons, a chemical engineer who heads JBEI’s Deconstruction Division and was the leader of this research. “We’re then able to separate the pretreatment solution into two phases, a sugar-rich water phase for recovery and a lignin-rich ionic liquid phase for recycling. As an added bonus, our new pretreatment technique uses a lot less water than previous pretreatments.” Simmons is the corresponding author of a paper describing this research that has been published in the journal Biotechnology for Biofuels. With the burning of fossil fuels continuing to add 9 billion metric tons of excess carbon dioxide to the atmosphere each year, the need for carbon neutral, cost-competitive renewable alternative fuels has never been greater. Advanced biofuels, produced from the microbial fermentation of sugars in lignocellulosic biomass, could displace gasoline, diesel and jet fuel on a gallon-for-gallon basis and be directly dropped into today’s engines and infrastructures without impacting performance. If done correctly, the use of advanced biofuels would not add excess carbon to the atmosphere. Environmentally benign ionic liquids are used as green chemistry substitutes for volatile organic solvents. While showing great potential as a biomass pretreatment for dissolving lignocellulose and helping to hydrolyze the resulting aqueous solution into fuel sugars, the best of these ionic liquids so far have required the use of expensive enzymes. Recent studies have shown that acid catalysts, such as hydrochloric or Brønsted, can effectively replace enzyme-based hydrolysis, but the subsequent separation of sugars and ionic liquids becomes a difficult and expensive problem can require the use of significant amounts of water. Guided by molecular dynamics simulations carried out at DOE’s National Energy Research Scientific Computing Center (NERSC), Simmons and his colleagues at JBEI solved this problem by deploying the ionic liquid imidazolium chloride in tandem with an acid catalyst. “Imidazolium is the most effective known ionic liquid for breaking down lignocellulose and the chloride anion is amenable with the acid catalyst,” Simmons says. “The combination makes it easy to extract fermentable sugars that have been liberated from biomass and also easy to recover the ionic liquid for recycling. By eliminating the need for enzymes and decreasing the water consumption requirements of more traditional ionic liquid pretreatments we should be able to reduce the costs of sugar production from lignocellulose.” Complete separation of the pretreatment solution into sugar-rich water and lignin-rich ionic liquid phases was attained with the addition to the solution of sodium hydroxide. The optimized sodium hydroxide concentration for both phase separation and sugar extraction was 15-percent, resulting in the recovery of maximum yields of 54-percent glucose and 88-percent xylose. The JBEI researchers believe these sugar yields can be increased by optimizing the process conditions and using more advanced methods of phase separation and sugar recovery. “After optimizing the process conditions, our next step will be to scale the process up to 100 liters,” Simmons says. “For that work we will use the facilities at the Advanced Biofuels Process Demonstration Unit.” This research was supported by the DOE Office of Science, which also supports NERSC. Continue reading
