Tag Archives: london

Average prime property prices in London up £260 a day in 2014

Average prime London property values rose by £260 a day over last year, and Balham saw the biggest leap as prices jump by 21% over the 12 months period, new data shows. Overall the majority of property market gains in London were made in first half of 2014, and prices dropped 1.6% during the final three months of the year, the first quarterly fall since the second quarter of 2011. The data from the latest London Property Monitor report from Marsh & Parson, also shows that supply of Prime London property for sale increased by 26% in last three months of 2014 and the New Year has seen an uplift in demand, with 13 buyers to every available property in January. The average Prime London home has risen in value by £95,000 in the past year but in Balham they have jumped £152,000 over the same period. With property prices in outer prime areas of the capital typically 25% lower than the wider prime London average, stronger demand for more affordable homes has pushed the rate of house price inflation up in these kind of suburban areas. Indeed, house prices in outer prime London climbed 9% during 2014, compared to a 4.3% annual increase in prime central areas. Balham is favoured by first time buyers and young families and the growth in this area was followed by Brook Green where property values are now 19% higher than a year ago. In contrast, average prices in exclusive prime central enclaves of Kensington and Holland Park have grown 8% in the past 12 months. ‘The prestigious prime property bastions of Kensington, Chelsea and Holland Park will always command worldwide appeal from buyers, however, everyday demand for more affordable homes has catapulted Balham and other outer prime corners of the capital onto the map,’ said Peter Rollings, chief executive officer of Marsh & Parsons. ‘Londoners are increasingly willing to compromise on a central location in return for more living space and manageable price tags, and as a result the price growth seen in these green village suburbs has overtaken the Goliaths of London property this year,’ he added. So, a breakdown of the figures show that throughout prime London prices now average £1,572,342, up 6.4% year on year but down 1.6% month on month. In prime central London they are £2,199,531, up 4.3% annually but down 2.1% month on month. And in outer prime London average prices are £1,180,348, up 9% year on year but down 1.1% month on month. However, the majority of this house price growth occurred in the first half of 2014, and in the last three months, prime London property values declined 1.6%. This is the first quarterly price drop witnessed for three and a half years, as the market corrects after remarkable growth seen throughout the first half of 2014 . A 26% uplift in the supply of prime London properties… Continue reading

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UK buyers less concerned about interest rates, survey suggests

The drop in inflation in the UK to 0.5% in December 2014 has corresponded with a steep drop in the proportion of consumers viewing interest rates as one of the main barriers to buying a property, it is claimed. According to the latest Halifax Housing Market Confidence Tracker index over the last 12 months, the proportion of consumers citing concern about rises in interest rates as a barrier to buying property rise steadily from 14% in the fourth quarter of 2013 to 19% in the third quarter of 2014, the highest since the Tracker began at 22%. However, this fell back to 13% in the fourth quarter of 2014, the lowest level in over a year, at the same time as inflation began to fall sharply in the last few months of the year. ‘Speculation over a potential rate rise was high on the news agenda at certain times in 2014 and the Housing Market Confidence Tracker showed consumers becoming increasingly anxious about interest rate rises,’ said Martin Ellis, housing economist at the Halifax. ‘But with inflation falling sharply in the last few months it’s taken away some of risk of an imminent rise and worries have fallen accordingly. While a rate rise will happen eventually, lenders take this into account as part of our affordability checks in the mortgage application process. Going forward the key factor in how they adjust to any changes in rates will be the way in which borrowers manage their disposable income,’ he explained. It is not only interest rates that consumers perceive as being a barrier to buying a property. The largest single barrier is perceived to be the ability to raise a deposit, cited by 61% in the fourth quarter of 2014. However, in the last few years there have been a number of schemes launched specifically aimed at supporting borrowers with smaller deposits such as the Help to Buy scheme, which has loaned buyers deposits and guaranteed loans. ‘Mortgage affordability has improved significantly in recent years with record low mortgage rates a major contributor behind this improvement. Figures from the 2014 Halifax First Time Buyer annual review show that the number of first time buyers is at its highest level since 2007 and last year the number of first-time buyers increased by 22%. This was the third successive annual increase with a 50% rise in the past two years,’ Ellis pointed out. Continue reading

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Demand for prime rental properties in London set to continue in 2015

The strengthening London economy and the continued expansion of sectors such as technology and telecommunications will underpin demand for prime rental property in London, a new analysis suggests. This will also filter out into the wider commuter zone, though demand from the financial and business services sector is forecast to remain relatively subdued, according to a new report from real estate firm Savills. The firm is forecasting rental growth of 17% over the course of the next five years unless a mansion tax is introduced and levied on the owners of homes worth £2 million or more. The Labour party has said that if it wins the general election in May it will introduce such a tax. On the supply side, a more muted sales market in the run up to the election could result in more would-be sellers bringing stock to the rental market, according to Lucian Cook, director of residential research at Savills. ‘In the short term this is likely to continue to suppress rental growth. In addition, in certain locations on the fringes of prime London, where high levels of new build stock have been bought by overseas investors, we expect rents to come under pressure over a longer period,’ he said. ‘Beyond London we expect the preference for prime family housing in key commuter towns to continue, with existing demand supplemented by that from those relocating to these areas and temporarily renting before buying,’ Cook explained. ‘On the supply side, we believe a stronger sales market is also likely to reduce the impact of the accidental landlord over the medium term, causing a reduction in available rental stock at the top end of the market and supporting rental growth,’ he added. He also pointed out that the reform of the stamp duty system in December may impact on future investor behaviour. ‘Stamp duty costs will be lower for all acquisitions below £937,500. However, across Kensington and Chelsea the average stamp duty bill is expected to rise by over £40,000. This may drive investor demand to higher yielding, lower value parts of the market that equally are less likely to be affected by the continued political rhetoric around a mansion tax,’ said Cook. ‘The Autumn Statement also contained provisions to increase the levy on those long term UK residents who wish to retain their non-dom status. Though many will be home owners, this may impact on the budget of long-term renters,’ he explained. ‘A similar differential in rental performance was seen in the prime regional market. Smaller properties servicing core market demand have generally performed the most strongly, with one and two bedroom units delivering annual price growth ?of 4.3%, bringing total growth over the three years to 11.7%,’ he added. ‘By contrast, there has been a much thinner market for large properties at the top end, which continue to be price sensitive. Rental value for properties with six or more bedrooms rose by just 1.1% over the course of 2014, with… Continue reading

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